• Role Concepts/Art Direction/Typography/Illustration/Mac Visuals/Artwork
  • Type Legacy direct mail
  • Copy Caitlin Bodrugan

The Cyclists Touring Club (CTC) has been campaigning for cyclists rights for 138 years and relied entirely on member subscriptions for funding. This special souvenir pack, the first communication since becoming a charity, was created to appeal to members to leave a gift in their wills.

Letter from President Jon Snow

A3 folded souvenir insert

A3 souvenir insert timeline

Donation form

Personalised gift poster incentive

Each member who pledges a gift in their will receives an exclusive, signed certificate

"Tim is a true professional. I have worked with him several times now and have never been disappointed. His work and attention to detail is absolutely outstanding. I would not hesitate in recommending Tim."

David Brady
Design | Art Direction | Typography