• Role Art Direction/Concepts
  • For BRIGHT
  • Type Integrated brand response
  • Copy Simon Martin

Thomas Sanderson make blinds and awnings. They’re good but aren’t cheap. Sales are dependent on a home visit from a rep which puts people off because of their persistent selling technique. So we wanted to disassociate the brand from the typical ‘hard sell’ tactics and allow the quality of the product to do all the talking.

Blinds TV ad

Awnings TV ad

Press ads

Direct mail